Friday, October 10, 2008

Cost effective PR for Palin

The Washington Post today reveals that a relatively inexpensive public relations campaign may be credited as a leading reason why Gov. Sarah Palin rose to the national spotlight and may have caught McCain's attention. Just look what a good media relations campaign can do.

This makes it so much easier to tell my kids what I do for a living.

I'm particularly intrigued that it was an East Coast PR firm that conducted the effort.

Footnote: The Post reporter, Kim Kindy, is a former colleague at the LA Daily News when I was once with the 4th estate.

1 comment:

Unknown said...

Hmmm... Is it possible she's not as dumb as we think she is?? Could she be shrewdly positioning herself to rival Rush Limbaugh as the conservative Oprah, queen of all media??? Yikes!

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